What Is The Change Management Process? A Complete Guide

No organization could remain successful & rigid at the same time. It is because every day, new innovations are coming into the market. When your rival adopts some new tool, trend, or tactic, it becomes pressure mounting to adopt the same thing. It is because customers are usually attracted towards new experiences. For example, if there are two coffee shops in one place and one coffee shop brings new coffee machines, then customers will automatically head to the new machine to explore it. In this way, the other coffee shop owner has to suffer if he decides to be rigid in his tools and tactics.

That’s why you must make certain changes if your company wants to be more forward-thinking, modern, up-to-date, and advanced. Change procedures guarantee successful transitions to digitalization in the present day’s modern and dynamic setting. In some cases, a business will experience losses rather than gains. The main cause of this is improperly implementing change processes. Only with careful preparation and considerable wiggle room in the system can a change prove useful. Your company could face disaster if you implement a change that is both inflexible and ill-thought-out.

If you want to maximize the financial benefits of your investments, you need a thorough method for implementing changes. Businesses need a solid change management approach if they want to make changes across the board with minimal disruption and risk. Perfect change management is elusive for most firms. In light of this challenge, we have defined change management and proposed a mechanism that could aid in successfully implementing change within businesses. Before we explain the change management process? First, we should know what change is so we can go on to the mechanism with some context.

What Is Change?

Changes are normally taken as for many prospects, but in business management, a project, an endeavor, or a solution that is being implemented in an organization in order to enhance the way work is done, to solve a problem, or to take advantage of an opportunity can be referred to as a change. Changes can also be adopted in order to take advantage of opportunities. Any initiative, effort, or solution that contributes to the betterment of an organization will, to a considerable extent, impact how staff members carry out their day-to-day operations and how they accomplish their tasks. The interrelated nature of these many components is to blame for this result. Following are some change types.

Types Of Change

Changes can be defined in many categories, but here we are talking about change in business management, so we would talk about change types related to business management. The following are three common types of changes that are related to business management.

1. Standard & Predictable Changes

The first type of changes are standard changes, and they are well & pre-planned by the organizations. In these kinds of changes, organizations know the outcomes even before they come. That’s why we also said these types of changes are predictable. Due to their predictable results, they contain less risk than other change types.

2. Non-Standard Or Unpredictable Changes

Non-standard changes are not pre-planned, but due to any circumstances, organizations have to decide to bring the change within the organizational structure. Since they are not pre-planned hence, they are unpredictable, and organizations do not know what would be the exact results of this change.

3. Incidents & Issues

Non-standard changes are perhaps said to be unpredictable, but their results could be estimated when organizations implement change in case of any incident or issue. They do not exactly know what will happen as its results are what they are doing. That’s why these types of changes contain high risks for organizations, and if they are not managed properly, the whole organizational structure could be harmed.

What Is Change Management?

The transformation or transition of an organization’s tools, technologies, techniques, or goals can be managed through the practice of change management, which is a methodical, well-defined, and comprehensive strategy. It offers businesses a methodical methodology that they may follow in order to bring about changes that are both productive and risk-free. Change management can simply be defined as the predetermined processes and procedures that an organization chooses to follow in order to put into effect any new changes. If organizations make changes without planning them or preparing them badly, the changes could be both useful and destructive to the organization. Because of this, it is vital for enterprises to have a change management process that is both effective and efficient. Following is the complete detail about the concept of change management.

Types Of Change Management

There are three distinct types of change management within the realm of directed change. Understanding this is crucial because different types of change call for distinctive approaches to securing buy-in, minimizing pushback, and facilitating acceptance.

1. Developmental change management

A directed change might take the form of a developmental shift in its most straightforward manifestation. Developing new skills, procedures, methods, performance standards, or working circumstances are all examples of types of modifications that fall under this category. It allows the company to better what it is already doing. Examples of this include boosting sales or quality, providing training in interpersonal interactions, making even minor improvements to work processes, building teams, and finding solutions to problems. These are some of the most common examples of ‘enhancement’ initiatives, as well as examples of quality circle-driven change and continuous improvement.

2. Transformational change management

Second, and much more difficult, is what’s known as transformative change. In this case, the future state is not and cannot be fully foreseen; rather, it is largely the result of evolution, which occur as new information, boundaries, and interactions are integrated and lead to incremental improvements. This is why we have programmes and the discipline of programme management. Programs are meant to deal with uncertainty and to unfold a tranche at a time, in contrast to projects which demand well-defined outputs and outcomes along a linear trajectory outlined inside a restricted plan. Although a vision and strategy are essential, the pace at which the change is adopted, as well as its sequencing, content, and timing, will be decided less by planning and more by the rates at which underlying beliefs and value systems shift.

When compared to more familiar environments, this one is significantly more unsettling and unpredictable, making conventional project and change planning ineffective. Because there is no one-to-one mapping between the existing and future state in transformational change, CEOs, managers, and front-line workers alike must make a step change incorporating mindsets, actions, influence, and new connections in order to achieve success. Leaders and employees alike will need to adjust their worldviews in order to create the necessary future, much alone function in it. Complex mergers and acquisitions, the shift from brick-and-mortar to online and mobile commerce, and complete brand overhauls are just a few examples.

3. Transitional change management

Transitional change is another type of purposeful change that results in eliminating the old and introducing the new in the eyes of the persons involved. Individuals need to emotionally let go of the old way of doing things for the transition to take place; hence, the organization needs to destroy the old while the new state is being placed in place. Before making a shift, it helps to have a clear mental picture of where you want to end up.

People are influenced mostly at the level of skills and behaviors, with the deeper-lying cultural values minimally touched, making this sort of change a good choice for being delivered via a project and traditional types of change management tools. Changes that do not call for substantial adjustments to how people think and act include things like reorganizations, straightforward acquisitions, the development of new goods and services to replace older ones, and IT rollouts.

Popular Change Management Frameworks

Guided by best practice models, managers can better coordinate the scope of planned changes with the digital and non-digital resources at their disposal. Examples of widely-used designs include as follows:

1. IT Infrastructure Library (ITIL)

The framework that is provided by the IT Infrastructure Library, often known as ITIL, offers full direction for efficiently managing change in information technology operations and infrastructure. Axelos, which is a joint venture between Capita and the Cabinet Office of the United Kingdom, is the entity that owns it.

2. Agile

The agile framework is another popular change management framework. Due to its non-traditional approach, it accomplishes the change process rapidly. This rapid working makes it a symbol of modern innovations in businesses. It is the best model for managing non-standard changes.

3. Bridges’ Transition Model

William Bridges, a change consultant, developed a model that analyzes the factors that contribute to individuals’ successful adaptation to new circumstances. The model consists of three phases: the letting-go phase, the unsure and confused phase, and the accepting phase. The five phases of mourning described by Kübler-Ross (denial, anger, bargaining, depression, and acceptance) are sometimes used as a comparison point for Bridges’ model.

4. McKinsey 7-S

To examine change in its entirety, business experts Robert H. Waterman Jr. and Tom Peters developed this model, shared values, strategy, structure, systems, style, staff, and skills.


Prosci co-founder Jeff Hiatt developed the ADKAR model, which consists of five interconnected phases: being made aware of the issue, wanting to become involved, learning about the process, putting the knowledge and skills into practice, and finally being rewarded for keeping the new habits in place.

6. Lewin’s Change Management Model

Kurt Lewin, a well-known psychologist, devised a model that consists of three stages and is also known as the Unfreeze-Change-Refreeze model.

7. Kotter’s 8-Step Process for Leading Change

John Kotter’s approach, developed at Harvard, consists of eight stages:

  • A sense of urgency must be established.
  • Construct an authoritative group of people.
  • Develop a long-term plan of action.
  • Bring in the volunteers.
  • Facilitate action by removing impediments.
  • Produce quick results.
  • Keep going at the same rate.
  • Effect of a shift in the status quo.

Popular Change Management Approaches

Different change management tools normally use different approaches to proceed with the change management process. Following are some of these popular change management approaches.

1. Waterfall Approach

When it comes to organized change management approaches, Waterfall is the oldest and most straightforward option. Absolutely no turning back at this point. There is a separate project plan for each stage, and each stage needs data from the prior stage to be successful. The Waterfall is intuitive and straightforward to control. However, setbacks experienced at the beginning of a project might have a domino effect on the entire schedule. Once a stage is complete, there is minimal room for change; thus, problems cannot be addressed until the maintenance phase begins. This approach is unsuitable if the project needs to be adjusted or changed frequently or if it is expected to last for a long time.

2. Agile Model

The Agile model is widely regarded as a very practical method for product development because of the speed with which it provides a working product by dividing the project into cycles. There will be perpetual updates to the model, each with slight refinements over the last. Each iteration of the product’s development includes a round of testing. Customers, programmers, and testers all work together in tandem with this model. However, if the customer is not forthcoming with their vision for the project, the model could lead them astray.

3. V-Shaped Model

Since it produces a working product rapidly by breaking the project into cycles, the Agile model is usually recognized as a very practical approach to product development. The model will be constantly updated with minor improvements with each new release. A testing cycle is included in every iteration of the product’s development. Users, developers, and evaluators all collaborate closely in this model. However, the model can mislead the client if they are not honest about their goals for the project.

4. Spiral Approach

The Spiral model is one of the most adaptable approaches to change management; it is inspired by the Iterative model and its emphasis on iteration; the project cycles through the same four stages repeatedly in a “spiral” until completion, allowing for additional rounds of improvement. With this method, you may create a one-of-a-kind product by incorporating consumer feedback from the very beginning of the development process. You could end up with a project that never ends if you take this route.

5. Iterative Approach

The Iterative model personifies the concept of repetition. If you don’t have all the information you need to build the software, you can skip through to the testing, evaluation, and requirement-finding phases. At the end of each cycle, or iteration, a brand-new build of the software is available. Repeat this process until the entire system is ready to go. Different from previous approaches to managing change, It reduces costs to implement modifications because you have a working version early on. One drawback is that continuous iteration might quickly deplete available resources.

6. Big Bang Model

A bit of an anomaly among change management methodologies, the Big Bang model follows no specific process, and very little time is spent on planning. The majority of resources are thrown toward development, and even the client may not have a solid grasp of the requirements. This is one of the change management models typically used for small projects with only one or two software engineers. Big Bang is not recommended for large or complex projects, as it’s a high-risk model; if the requirements are misunderstood initially, you could get to the end and realize the project may have to be started all over again.

How To Formulate An Effective Change Management Strategy

An efficient method of change management can be formulated in a variety of different ways. In this section, we are going to go over several tried and true methods that are widely used and could be beneficial to almost any organization. The following are some of the more frequent techniques to construct an efficient system for the implementation of change.

Identify The Need To Change

Find out first if your company actually needs a change. Modifications that aren’t really necessary probably won’t help much. Ideally, that would be handled by a fully automated system. Incident configuration is a feature of many ideal cloud systems, such as TIKTING change management software. This software may be helpful for you in this regard.

Make Your Organization Ready To Change

It’s going to be tough to steer the ship of change management if your company isn’t prepared for it. When getting ready, it’s necessary to temporarily halt some operations while beginning others. Change management would be impossible without these features.

Trained Staff

Employee training is another fundamental requirement for successful change management in any firm. One option is to hire new people who have the skills necessary to manage the transition, while another is to provide training to the current staff. It might be terrible for an organization if unskilled employees were in charge of the transition.

Alignment Of Change With Business Goals

All your hard work will be for nought if the transition doesn’t help you achieve your business objectives. Because there wouldn’t be any gain to be had from the adjustment if its outcomes diverged from your business objectives. Therefore, you need to ensure the change process is in line with the company’s objectives.

Determination Of Effects

The main step in any change process is to identify any and all potential consequences. Why is this so crucial? Imagine discovering unexpectedly that the change process has been having an influence on your organization. It’s not easy to experience that influence quickly, so you should think carefully about the consequences before you make any changes.

Plan Carefully

Because change can have both positive and negative effects, thorough preparation is required. The best course of action is to remember every detail, such as outcomes, sequential processes, prerequisites, etc. Your company could face disaster if the process of managing change is not well-planned.

Predefined Conditions

Due to the increasing importance of IT, it seems like IT has become a strategic partner of the business. In this regard, IT service management is important to deal with this strategic partner in a better way to gain benefits.

Change Management Checklist

How can you evaluate the viability of your change management strategy after you have implemented it? Creating a change management checklist is a good first step in this direction. You may think of it as an audit of your process that will reveal whether or not it is heading in the right way. Therefore, a change management checklist should be used by a company in order to create a successful change implementation system.


Adapting quickly and easily to new circumstances is essential for a change management process that runs smoothly and without incident. Reasoning like, “what if you realize during a running process that there should be a change in plan?” highlights this significance. However, if you feel you must maintain some degree of fluidity in the process, you may do so without much trouble. Doing so could save your organization from a potentially devastating change management process. Therefore, we suggest that you combine Agile with the IT Infrastructure Library (ITIL).

Change Process Implementation

The time has come to put the plan for transformation into action. Though we love the waterfall method and recommend it wherever possible, we recognize its limitations when dealing with non-standard, unforeseen developments. Therefore, the Agile method is recommended for these adjustments. If you find out throughout the process that it is not going to work, it is better to halt it than to risk even greater consequences.

Importance Of Change Management

Change management is a conceptual business framework for people, processes, and the organization that boosts the success of big initiatives and improves a company’s ability to adjust swiftly to new circumstances. The entire effectiveness of the organization as a whole can also be improved through change management. When not properly managed, the continuous and inescapable change that occurs in business has the potential to cause friction inside an organization, in addition, to rework that is both unneeded and costly to carry out. This is because of the nature of the change itself. This is due to the character of the change that is taking place. Change management ensures that the people-focused aspect of a company is not neglected and prevents this type of neglect from occurring by standardizing the consistency and efficiency of the work that is allocated.

This helps ensure that the people-focused aspect of a company is not ignored. Employees are better able to comprehend their newly assigned responsibilities and contribute to the establishment of a culture that is more process-driven when change management is implemented. This is one of the benefits that come with the implementation of change management. The ability of an organization to maintain its presence in the marketplace is facilitated by effective management of change, which in turn serves to foster future corporate growth. Change management is one of the numerous factors that contribute to future business growth, and this is just one of them. This is only one of the many benefits that come with adopting a change management strategy.

Benefits Of Change Management

Such wider acceptance, usage, and popularity clearly reflect that it must have some benefits. We said this because of how some methodology could have such importance, even if it is useless. So, it absolutely has many benefits. Following are some of these common benefits of change management.

Risk-Free Changes

An effective change management process ensures risk-free changes within an organization. We said this because a well-structured change management process provides a complete predefined change management process. How could a process fail or harm the organizational structure if your planned process is well calculated and change management simply provides the organization with a way to do this? That’s why we consider it the main benefit of the change management process.

Improved morale

It is possible to increase morale and contribute to the creation of a more positive work environment by giving employees the impression that they are a part of the process of change and that their concerns are being acknowledged.

Improved communication

When employees are informed of any changes that might have an impact on them, it makes it much simpler for them to communicate successfully with one another inside the firm.

Improved decision-making

It is essential to keep in mind that with change comes opportunity, and change management may assist employees in discovering new ways to complete tasks while simultaneously liberating their dormant creative potential.

Enhanced productivity

Employees can concentrate on their work without being distracted by what is happening around them when there is a well-defined strategy outlining how improvements will be executed.

It is important to remember that with change comes opportunity, and change management may help staff explore new ways of doing things while releasing their latent creative potential.

Reduced stress

Employees who are uncertain about the future are more likely to experience high levels of stress; however, change management can assist in reducing this stress by giving clarity and organization.


We have started the discussion with the point of what is change management. After all the above discussion, we learned that the change management process is very important for organizations because, without it, they could not proceed with their change processes safely. It is because an effective change implementation system provides them with a completely predefined way to proceed with that process safely. The easiest way to achieve an effective change management strategy is to use an ideal change management software. It could not only boost the service quality of your organization, but it will also provide a complete and risk-free way to implement changes. That’s why we would strongly recommend you choose an ideal change management software.

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